HubSpot is a software that enables companies to manage all their marketing processes from a single platform. HubSpot, which is a platform that includes the most important elements in your sales, will be very useful for you to attract the attention of your customers, to convert users who visit your site into potential customers, and to follow your Inbound marketing processes from the beginning to the moment of sale.
It is very important to find out why the users visiting your website visit your website and how much they browse on which pages. With HubSpot, you can easily access all this data. In this article, we answered the question "Why should you choose HubSpot?" for you.
What Does HubSpot Provide the support to Your Business?
The most important advantage of HubSpot is that you can create your own inbound marketing strategy; It offers every service you need to make your strategy effective and sustainable. With this platform, you can manage all your marketing processes from a single channel and make your campaigns efficient.
With HubSpot, you can create and optimize your content and differentiate your leads. In addition, another good thing is that you can follow up your leads and marketing process that turn into customers at any time. Let's take a closer look at the advantages HubSpot offers..
Integrable with Other Platforms and Managed from a Single Platform
You will need platforms such as WordPress, Shopify to manage your website on your e-commerce platform. One of the most important advantages of HubSpot here is that it can be integrated with many software.
What Can You Do With HubSpot?
You Can Manage Your Blog Contents
You know that the most important factor when writing a blog content is SEO. Interaction, which is one of the most important factors for Inbound Marketing, becomes very easy thanks to HubSpot.
You'll be able to discover in-page edits and the right keywords while creating blog content so you can drive traffic to your website. It also allows you to automatically send your blog content to your customers via e-mail.
If you want to know how your blog content is performing, HubSpot's built-in analytics tool allows you to see how many reads, how many leads, and how many customers your article has gained.
You Can Create Your Landing Pages and Measure Their Performance
Thanks to this feature of HubSpot, you can create your most effective landing pages without the need for a designer. Moreover, you can measure not only the landing page design, but also the performance of your landing page. With the calls to action (CTA) and forms you add to your page, getting feedback will be easier than ever. You can access the location, device, and purchase history of your users visiting your website.
You Can Do E-mail Marketing
If you use HubSpot, you don't need extra costs to create a professional email design. You can option for reusable branded email templates with the "drag and drop" feature that HubSpot offers.
With the "name personalization" feature, you can customize your emails for each subscriber to ensure a higher email open rate.
You Can Access Detailed Information With Lead Management
With the lead management feature of the HubSpot platform, you can access every detail about your leads.
It also sends you a chronological timeline at every touchpoint between a person and your company, such as emails, page visits, social media interactions, and downloads.
You can create your website from scratch
You can get SEO tips that will get your web page to the top of the Google search engine. Also with HubSpot;
• Your website is optimized for mobile devices.
• It automatically adapts to the device used by a user who opens your web page.
• You can see how your website will look on tablet, mobile and desktop.
You Can Make Detailed Reporting
The analytics tool can be used for websites, landing pages, emails, blog posts, social media accounts, etc. It provides you with detailed reports for each of your marketing efforts, including.
You Can Easily Use Your SEO Strategy
With HubSpot SEO, you will be able to get healthy traffic. You never miss a ranking opportunity. HubSpot will identify the right keywords and topics to target in your content so you can gain visibility from key keywords.
You can even see how your competitors rank for your targeted keywords in a single dashboard. You can use this data to change your SEO strategy.
Provides the Opportunity to Use Your Social Media Accounts Effectively
Sharing your campaigns on social media is simple with HubSpot!
You can quickly and easily share your blog posts, landing pages and content directly on LinkedIn, Facebook, Twitter and Google+. You can save time by setting the sharing time of all content.
The platform allows you to connect with important people with its social media monitoring feature. When a potential customer uses a specific keyword or hashtag, you won't miss an opportunity to grab customers' attention, reach leads, or delight customers with trigger email alerts.
You Can Manage Your Ads From A Single Platform
You can edit and manage all your Facebook and AdWords ads in HubSpot. Bids generated with these ads will be instantly saved in your HubSpot CRM. Instead of managing from separate platforms, you can organize all your ads in detail in your HubSpot list. You can also reach your potential customers and do your reporting works with this feature.
You Can Explore the Salesforce Integration Feature
HubSpot syncs with Salesforce with a simple setup.
One of the best features is that you won't have to export a list from Salesforce to start a campaign. If your sales team closes a lead, Salesforce sends the data directly to HubSpot.
What are HubSpot Sales Software Features?
With the Sales Pro feature, it will support you in connecting with the right people at the right time with the right message.
HubSpot Sales Pro gives you everything you need to increase productivity, shorten deal cycles, and make the sales process shorter without increasing your workload.
What Opportunities Does HubSpot Offer Your Sales Team?
Sales Automation Feature
HubSpot Sales Software takes over and automates all the manual and time-consuming tasks that your sales reps perform daily.
Pipeline Management Feature
HubSpot offers Pipeline Management for faster and more practical data entry. With this feature, as people and company records are added, CRM will receive the most up-to-date information and will create new opportunities for you from that information.
You can customize your pipeline management and use the sales control panel.
You Can Set Your E-mail Schedule With HubSpot
To schedule your email sending with HubSpot, simply click the HubSpot icon in the Gmail window and select a time. You can send your e-mails to users at the right time and organize them before sending them without worrying about constantly checking your e-mail.
You Can Manage E-mail Tracking and Templates
You can get instant notifications when a lead opens an email and clicks a link in the email. These notifications will help you send perfectly timed follow-up emails.
You Can Manage Your Document Tracking From One Place
With the document tracking feature, you have the advantage of creating and sharing a document or a library of your entire sales library for your team to access.
When a lead opens a document, you will receive instant notification so you can actively follow up with the other party.
You Can Reach Your Customers With Call Tracking and Live Chat
Offering the opportunity to connect to potential customers with a single click, HubSpot will not leave any of your calls unanswered.
All your searches will be automatically recorded in HubSpot CRM and Salesforce, and you just need to get your code and choose which page you want your live chat screen to appear on and add it to your page.
You Can Train With HubSpot Academy
You can join the extensive marketing trainings HubSpot offers. In this way, you can get certificates and invest in your future by learning about the current changes in the sector, marketing activities and strategies.
28 September 2021 Tuesday tarihinde yayınlandı.
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